Over the last thirty years we have seen a major shift in the way people view the workplace and how they envisage their ‘dream job’. In recent years, managers and the media have been focussed on millennials in the workplace, but now the younger kids on the block are beginning to enter the office scene: Gen Z. This report explores what the workforce of the future value in their prospective workplace. The findings can be summarised by one phrase: substance over style.

Together with Hello Student, we surveyed nearly 400 university students across the UK to explore what the office of the future looks like. Thought it would involve sleep pods and ping pong tables? Think again. The future workforce are all about substance over style. They value authenticity, individuality and diversity, and these ideals translate into different workplace priorities.